Getting visible in business is part of a business owner’s job.
You want to attract your ideal client or customer to your business, to show them what it’s all about so that they know they can trust you and what you’re offering, and so that they get all the information they need to feel comfortable and safe to buy from you.
This doesn’t just bring in revenue to your business, it enables you and your product and/or service to have a positive impact in your clients and customers’ lives.
That’s what you want as a heat-led business owner and, to do all these things, to reach your ideal clients, YOU MUST BE VISIBLE to them.
Or, more precisely, the principles of fiction and using them as a structure for developing a business mindset.
Here’s what I mean:
It’s almost five years since I left my day job to start my first business. I have learned SO MUCH since then, not only about the world of online business, but about myself and what it takes to be a business owner in the online space.
My business now is very different to the one I started in 2016 and I want to share with you three key lessons from my experiences and what you can do to avoid making the same mistakes I made in the early days. (Or, if you find you haven’t avoided these mistakes, help you to regroup and realise that you’re very far from alone, because I’ve since learned all these mistakes are pretty common).
Are you interested in the free Make Your Business Work for YOU Masterclass, but you’re wondering if it’s really worth your time and attention?
I get it. There are so many free offerings in the online space today - guides, trainings, livestream series, masterclasses, workshops…
We can’t possibly watch all of them
And even trying to watch some of them can leave us overwhelmed with information and maybe even less certain of what to do next than before we went looking for answers!
Have you been there?
I certainly have
So I wanted to give you a brief background on the purpose of the Make Your Business Work for YOU Masterclass and why I created it, so you can decide if you want to spend the 45 or so minutes it takes to watch it, and make use of the accompanying Journaling exercises.
As we draw towards the end of 2020, have you been thinking about what has happened in your life this year and what 2021 will hold?
I have been and, of course, it’s something I’ve been journaling about.
Whether you’re a new or regular journaler, or journaling is something you’ve wondered about trying and never have, now is the perfect time to turn to the page to appreciate and acknowledge how far you’ve come in 2020 and to consider what you want your life to look like over the next year.
You don’t need me to tell you that 2020 has been an unusual year, most likely unlike any other we’ve known. And the turn of the calendar isn’t going to magic the associated challenges away. But, it’s an opportunity to take stock, reframe and set expectations for the New Year based on how we want it to unfold. That way we’re defining our own guiding parameters to work within and are setting off with positive intention, focused on what’s important to us and within our control.
As for the rest? Well, let’s make sure we’ve got each other...